Although it also brought many good things, 2021 was a year to forget for most of us quickly. So let us take a look at next year. For most sites, SEO in 2022 is not much different from the past couple of years: you still need to improve the same, but you need to set …Read: "SEO in 2022: Your chance to shine!"
Recent Schema.org articles
When you started your business, what were the first steps you took to establish yourself in the market? You probably thought of a name and created a logo to go with it. Who knows, maybe you also created a few social accounts to introduce your business to potential customers right away. But like most businesses, …Read: "Our new workout helps Google understand your site!"
Besides optimizing your product pages for user experience, you want to make sure these pages are as good as possible for SEO as well. Obviously, you might think. In this post, we’ll show you a couple less obvious — at least for most website owners — elements of product page SEO and tell you why …Read: "Product page SEO: 5 things to improve"
To get search engines to fully understand your site, you need structured data in the form of Schema.org. This guide helps you on your way.Read: "Structured data with Schema.org: the ultimate guide"
Google has made changes to the way they show page titles in the organic search results and the SEO community is up in arms. But that’s not all that happened this month. There was lots of SEO news in August 2021 and as usual, our resident experts Joost and Jono discussed all of it in …Read: "SEO news in August 2021: Google’s new title tag update, a new button on Twitter and more"
This year we held our first ever Yoast SEO Summer School, a series of 4 interactive online workshops with our in-house experts. We’ve been talking about SEO essentials like making great content, site structure, inbound marketing and rich results, and answering your questions on those topics too. It’s been fantastic seeing over 6,500 of you …Read: "Yoast Summer School 2021: A recap of the best bits"
Sports and fitness SEO is a really tough game. You’ll need to work hard to get those pages ranking (and keep them there). Plus, you probably need to think about how to turn those online users into customers. Luckily, you don’t need to be a tech expert to reach your sports and fitness SEO goals. …Read: "SEO for sports, fitness and gyms: 5 tips to get you ranking"
Do you want to know how to stand out in Google’s search results? Do you want to brush up on your copywriting skills? Or do you want to know more about email and social media marketing? Then you’ve come to the right place! This August, we’re hosting four different online workshops on marketing and SEO …Read: "Summer School: Free workshops on SEO and marketing!"
We are big fans of Google Search Console — and you should be too! It’s an essential tool to keep your site working properly and find opportunities to get better results from the SERPs. But, one thing Google Search Console also does, is send you emails when they encounter an issue. And those error messages …Read: "Did Google Search Console send an email with an error message?"
Adding structured data to your site is a great way of describing your content to Google so that it makes it easier for it to grasp your pages. Once you’ve added it, you can monitor the performance of your rich results in Google Search Console. This tool gives you everything you need to get the …Read: "How to check the performance of your rich results in Google Search Console"