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How to write an SEO-friendly introduction for a blog post

8 December 2021 | 9 Comments | Marieke van de Rakt

Google loves amazing content! We all know that, right? And what is THE most important part of a post or article? That very first paragraph! So, you should give that first paragraph some extra SEO love! The introduction of an article is of key importance to tell your audience what your story is about. Moreover, for Google, the introduction of a post is really important as well. But why is the …

Read: "How to write an SEO-friendly introduction for a blog post"
How to write an SEO-friendly introduction for a blog post

10 copywriting tips – from experts to experts

18 October 2021 | 1 Comment | Willemien Hallebeek

Writing fantastic copy isn’t just a skill. It’s an art. We’ve been asking around to find the best copywriting tips from expert writers. Find out how they get started with each piece of writing, what they focus on, and how they craft their content to achieve a goal. If you write for a website or …

Read: "10 copywriting tips – from experts to experts"
10 copywriting tips – from experts to experts

How to update your content in 10 steps (and make it better)

16 September 2021 | 8 Comments | Camille Cunningham

Do you have old posts and pages that need some new life breathed into them? It’s worth taking the time to update your content. Not only is it better for user experience, fresh and up-to-date content is good for your SEO too. Follow the 10 steps below to update your content and make it even …

Read: "How to update your content in 10 steps (and make it better)"
How to update your content in 10 steps (and make it better)


10 tips to streamline your blog content workflow

5 July 2021 | Willemien Hallebeek

Content production seems quite simple, in principle. You come up with an idea, write about it, do some SEO checks and click publish. Simple, right? In reality, it hardly ever turns out that way, especially if you’re working with a team. Miscommunications, last-minute changes, confusion about what needs to happens when. We’ve all been there! …

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10 tips to streamline your blog content workflow

5 years of writing readable content with Yoast SEO

Writing seems simple enough, but writing a compelling text that keeps the attention is quite hard. Especially online. To keep people on your page, you need to write quality content that’s easy to read. Easier said than done? You’re absolutely right. That’s why we introduced a readability analysis in our Yoast SEO plugin five years …

Read: "5 years of writing readable content with Yoast SEO"
5 years of writing readable content with Yoast SEO