Internal linking archives

Recent Internal linking articles

What is cornerstone content?

15 February 2022 | 2 Comments | Marieke van de Rakt

This post explains everything you need to know about cornerstone content – or evergreen content, as it’s also known. You’ll learn what it is, why it’s important for SEO, how to write this kind of content and how you should link from your posts to your cornerstone articles. What is cornerstone content? Cornerstone content is …

Read: "What is cornerstone content?"
What is cornerstone content?

How to pick up SEO after you’ve neglected your site

19 January 2022 | Marieke van de Rakt

The new year has just begun. Maybe you’ve promised yourself that you’re going to really make an effort in SEO this year. Perhaps you’ve not been giving your site the proper SEO love it deserves and over time your rankings have been going down. Or maybe you’ve noticed a decrease in organic traffic and want …

Read: "How to pick up SEO after you’ve neglected your site"
How to pick up SEO after you’ve neglected your site


Content maintenance strategy: 6 tips for a cleaner website

11 November 2021 | 11 Comments | Willemien Hallebeek

If you’ve been working on your website for a couple of years, chances are that your website has become a giant collection of posts and pages. When writing a post you might find out you’ve already written a similar article (maybe even twice) or you might get a feeling that you’ve written something related that …

Read: "Content maintenance strategy: 6 tips for a cleaner website"
Content maintenance strategy: 6 tips for a cleaner website

Why focus on long-tail keywords?

22 September 2021 | 4 Comments | Marieke van de Rakt

Focusing on long-tail keywords is a great SEO tactic. Long-tail keywords are keywords or keyphrases that are more specific – and usually longer – than more commonly used keywords. Long-tail keywords get less search traffic, but will usually have a higher conversion value, as they are more specific. They allow you to gradually get more traffic …

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Why focus on long-tail keywords?

Yoast Summer School 2021: A recap of the best bits

19 August 2021 | Edwin Toonen

This year we held our first ever Yoast SEO Summer School, a series of 4 interactive online workshops with our in-house experts. We’ve been talking about SEO essentials like making great content, site structure, inbound marketing and rich results, and answering your questions on those topics too. It’s been fantastic seeing over 6,500 of you …

Read: "Yoast Summer School 2021: A recap of the best bits"
Yoast Summer School 2021: A recap of the best bits


Clean up your old content with our new SEO workout!

Does your website have any dead-ends? What about hidden content? Is each page getting the attention it deserves? How sure are you, really? These things matter: making your content findable for users and crawlable for Google is essential for SEO. So it’s time to give your site some TLC and clean your content up! Just …

Read: "Clean up your old content with our new SEO workout!"
Clean up your old content with our new SEO workout!

Yoast SEO 16.9: An SEO workout to clean up your content

10 August 2021 | Willemien Hallebeek

If you want your pages to rank high in the search engines you need to keep your website fit. One way to keep your site in shape is to clean it up regularly; get rid of old, outdated content, and brush up those hidden gems you might have forgotten about, and put them in the …

Read: "Yoast SEO 16.9: An SEO workout to clean up your content"
Yoast SEO 16.9: An SEO workout to clean up your content

Summer School: Free workshops on SEO and marketing!

Do you want to know how to stand out in Google’s search results? Do you want to brush up on your copywriting skills? Or do you want to know more about email and social media marketing? Then you’ve come to the right place! This August, we’re hosting four different online workshops on marketing and SEO …

Read: "Summer School: Free workshops on SEO and marketing!"
Summer School: Free workshops on SEO and marketing!